As a small business owner, marketing your business is important. It does not matter if your business is a small one, such as a local repair shop or retail store, or a larger one, finding the right way to communicate with your prospective clients is critical.

This book outlines the tips and strategies your business needs to do well in 2018, a year that promises to offer new opportunities, new insight and plenty of profit for those businesses that can provide they can advertise well. However, this is an area of business that is changing. If you are to find success in business in your 2018 advertising strategy, you need to stand out from the crowd and approach advertising in new and interesting ways. This book provides you with 101 ways to build an effective advertising plan.